Profile
Profile
Digital, Design, Development
Over the past decade and beyond, I have been applying relevant design (graphic and web design), development and digital marketing experience within agency, corporate and freelance settings. I am skilled in using industry standard creative software, office software, web based tools and various open source software packages such as WordPress. I am capable of coding HTML/HTML 5, CSS, while implementing Javascript, PHP scripts and integrating MySQL databases for additional functionality (such as running WordPress websites). My personal traits, technical savvy, graphic/web design skills, and digital marketing experience, collectively provide me a solid foundation as a multifaceted designer.
My agency, corporate (in-house agency), and freelance design experience ranges from the local office level to corporate in-house agency level in both B to B and B to C settings. Establishing and maintaining consistent brand identity for web, digital and print projects was a key focus in all of these settings. As a freelancer I have designed, developed and managed hosting for optimized WordPress driven websites. with the goal of creating websites that display properly across multiple devices, browsers, and platforms while adhering to SEO best practices. In projects I’ve served as a liaison with management, clients and vendors in order to clearly communicate specifications, timelines and costs.
I have skills and experience with creating and producing a wide variety of web, digital and print projects in various formats using Adobe Creative Suite and other industry standard tools while using best practices. I also have experience with operating a large corporate website CMS (LandAmerica), large retail e-commerce site (Strouds) and corporate WordPress websites. My digital marketing experiences includes the developing/testing of HTML email marketing campaigns (that display properly across multiple email clients and platforms), organic SEO (with various web tools) and customization of various social media platforms. Monthly corporate HTML email marketing campaigns and blog entries allowed me to fine tune my copywriting skills in a corporate environment.
My traits as a responsible, detail oriented individual with the ability to multi-task and learn quickly allows me to balance competing priorities, manage tight deadlines, all while maintaining focus on attention to detail. My highly organized personality gives me the ability to manage complex projects, tasks and files efficiently with a logical thought process. Being a skilled technology user with an understanding of Mac/PC platforms, networks/servers and the ability to research, troubleshoot/resolve technical hardware, software or peripheral device issues makes me very resourceful. In addition, my understanding of the inner workings of the web allows me to manage domain names and DNS zone files. I have the ability to research and recommend web solutions for most business needs.
Collectively, these attributes provide me with a solid foundation as a graphic/web designer and digital marketing manager. At the end of the day, being well rounded, staying up to date with current technologies and expanding my knowledge within my craft is very important to me as well as future clients and employers.